Trade advertising campaign announcing HBO GO, a new service for watching HBO online.
Trade advertising campaign highlighting HBO's multiple product offerings – HBO HD, HBO On Demand and HBO GO.
Consumer advertising for 'Curb Your Enthusiasm: The Complete First Season' on DVD.
A multi-platform trade and consumer advertising campaign for Season 6 of 'The Sopranos' on HBO.
Trade advertising announcing the return of 'The Sopranos' and 'Entourage' on HBO.
Consumer ad campaign promoting the first-time-ever showing of all six 'Star Wars' movies on Cinemax. The magazine insert featured a close-up of Darth Vader, complete with a voice chip that played Lord Vader's iconic breathing when opened.
Advertising campaign, including wild posting, for IFC's Ultimate Film Fanatic. SJI staff and friends were the models for this campaign.
Tune-in advertising campaign for IFC Pulp Month. Ads feature popular quotes from the films, and have gritty graphic illustrations of famous scenes.
Key art advertising for the IFC documentary, "This Film Is Not Yet Rated."
Trade advertising campaign for Playboy TV International. The use of this provocative image was banned in several countries overseas.
CI needed an aggressive ad campaign to reintroduce this analog network as an HD option for its rapidly expanding audience. The ads reminded the trade just how passionate crime-loving fans are.
History wanted the ad community to be aware of their younger, and growing, male audience. SJI gave them muscle...and a clean, clear message in this ad sales campaign.
A&E's HD Networks were presented as an attractive option for cable operators looking to expand their HD offerings. The widescreen format was a perfect analogy for their wide consumer appeal.
A&E wanted to remind the affiliate community that their networks are available on multiple platforms. So we reminded the trade that AETN has 'Got it Going On'.
The Ad Stick campaign promoted the key differentiator of Court TV audiences for advertisers--they stay tuned during commercial breaks.
The follow-up to Ad Stick, "Spot" was a cute, clean way to communicate the benefits to ad buyers of advertising on Court TV.
The "Forensic Files" campaign was able to communicate the appeal of crime drama in a sexy, stylish way, without showing the dark side. The trade campaign performed so well that the client also used it for a large national consumer buy.
This campaign performed a dual purpose of branding the network with a strong presence while allowing for program advertising. The campaign, including a huge Grand Central Station domination, returned great results for the network.
Can 26 people from 2004 survive life in 1628? This consumer ad campaign put a humorous twist on colonial life, as experienced in the PBS reality show, "Colonial House."
Consumer advertising for "Martha Speaks"--a PBS Kids animated series based on the children's books by Susan Meddaugh--showcases Martha the dog's unique talent!
Consumer advertising for Jim Henson's "Sid the Science Kid," a PBS Kids series that explores the natural world and builds interest in science.
A poster series advertising Nikon Coolpix cameras to music fans at Jones Beach Theater.
This ad for the American Stock Exchange cleverly drew attention to the performance of their Mid-Cap SPDR products, and featured a new identity for their tenth anniversary.
This trade and consumer campaign featured the foremost service that Trip Advisor provides--the ability to FIND the travel information you need. The campaign was used for consumers, trade and recruitment.
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