History wanted the ad community to be aware of their younger, and growing, male audience. SJI gave them muscle...and a clean, clear message in this ad sales campaign.
CI needed an aggressive ad campaign to reintroduce this analog network as an HD option for its rapidly expanding audience. The ads reminded the trade just how passionate crime-loving fans are.
A&E's HD Networks were presented as an attractive option for cable operators looking to expand their HD offerings. The widescreen format was a perfect analogy for their wide consumer appeal.
Brochure site design for A&E's 'Wide Appeal' campaign.
A&E wanted to remind the affiliate community that their networks are available on multiple platforms. So we reminded the trade that AETN has 'Got it Going On'.
Individual network executions for A&E's affiliate ad campaign, reminding the community that they've 'Got it Going On' across multiple platforms.
The tune-in ad for the final season of the HBO hit series 'The Sopranos' on A&E was driven home by putting the spotlight on the 3-D gun from the show's title treatment.
Consumer tune-in ads for 'Inked' and 'Mindfreak.'
Bio International Tune-in Ads
A&E's 2009 'For Your Consideration' Emmy packaging featured a custom type treatment, integrating the year with the words 'For Your Emmy Consideration.' The package was divided into two sides—one for A&E programming and the other for Bio.
Promotional DVD package design for the new A&E series, 'The Glades,' features a round package resembling a Florida orange with a blood drop, which opens to reveal a booklet about the series and an orange slice DVD.
Emmy 'For Your Consideration' packaging for the miniseries, 'The Andromeda Strain.' The package included a brochure and two-disc DVD set.
Logo design for The Recovery Project, an initiative launched by A&E to raise awareness of addiction and treatment.
Logo design for A&E programming: 'Paranormal State,' 'The Exterminators,' 'Flip This House' and 'Parking Wars.'